In the industrial area of Glorenza/Glurns, the 13-meter-high cubed Puni Distillery stands out like a kasbah from an alien world − a symbolic landmark. It was the architect's ingenious idea to house all the technical equipment, as well as the sales area, and service rooms inside a brick cube, which was designed according to the system of the old, air-permeable brick walls of a rural barn. The stonework thus has a transparent effect, from the exterior and interior alike, and continues down into the basement, where the sparkling-clean fermenting vat and alembics can be found, a massive vault construction. A convincing uniformity in the choice of materials alludes to the clarity of this distillery’s products – the first to distill whisky in Italy. All the glass-and-steel details have been developed with as much as focus on quality as was the brick construction.