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From our hearts

In South Tyrol we don't want to value anything too lightly. That's why we are responsible for our quality of life, nature, and unique products. We are driven to think outside the box and are eager to pave the way for innovation. With the passion lying in every one of us, it has all come true - because we love what we do and we do what we love. 

Try it for yourself. In every experience, product and casual encounter.

South Tyrol is...

An awe-inspiring and unforgettable natural wonder. Nestled between mountains and valleys. A land of wineries, rustic farms and pioneers. Wholeheartedly dedicated to people's wellbeing.


Getting to know inside out?

We'd like to show you how we live our life and culture. A culture that has long been shaped by German, Italian and Ladin influences. You'll get closer to South Tyrol in the blink of an eye.

A guest in South Tyrol

Convivial, historic, in the mountains or in a wellness hotel with a sauna and infinity pool. Find the best accommodation.

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Experiences in the Ortler Skiarena 

From the glacier ski areas of Sulden and Schnals with the longest ski season in the country to the family ski areas in Wipptal or around Merano and Bolzano. In the Ortler Skiarena you can enjoy sun-drenched and varied days in a total of 15 ski areas.

Skigebiet Rittner Horn
Skigebiet Ratschings
Skigebiet Rosskopf
Skigebiet Ratschings
Skigebiet im Vinschgau

What can you experience in South Tyrol?

Draw inspiration from your stay in South Tyrol. You'll have a wide choice: quiet and active moments, winding alleys and sunny mountain slopes, products to taste and tranquil corners where to rest.

Wintertime in South Tyrol

Wide pistes, fast bends, deep snowy forests and perfect cross-cross-country skiing trails: winter outdoors is beautiful in South Tyrol.

Winter and walking and wide-ranging views. They belong together here. What do you love about the cold season? The crunchy powder snow beneath your touring skis? The powder snow with its good grip where you can practise your turns? The firn snow of early spring which sparkles over the mountains?

There is so much to see, touch and taste: parallel tracks in the snow on a perfectly prepared cross-country skiing trail. The first snow shoe footprints in the deep snowy meadows. The down-to-earth, sweet taste of a buckwheat cake. The fragrance of mountain pine in the warm sauna. The welcoming lights of the Christmas market.

What does your winter in South Tyrol look like?

Our pioneers

A visionary who makes the construction of wooden houses even more sustainable and a wool artist who creates wonderful unique pieces with natural sources. What are the sources of motivation South Tyroleans tapped into? 

The innovative idea of his patented solid wood wall came to Herbert Niederfriniger when he was thinking about his dream house. Now his company Holzius boasts a team of 60 employees and is committed to sustainable and natural solutions for building houses and wooden hotels. 

Her wool is lovingly sheared from her sheep and its processing undergoes a significant transformation at a local spinning mill nearby. Johanna Aichner’s prowess shines as she handcrafts home interior products with the finest wool, like carpets, cushion covers, and blankets.


5-day weather forecast

With the 5-weather forecast you won't let bad weather ruin your holiday in South Tyrol: that's a good way for a great planning. On a rainy day, visit a musuem or hit the slopes of a ski resort when the snow is falling down. Look at the sky clearing out and enjoy your time outside.