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From our hearts

In South Tyrol we don't want to value anything too lightly. That's why we are responsible for our quality of life, nature, and unique products. We are driven to think outside the box and are eager to pave the way for innovation. With the passion lying in every one of us, it has all come true - because we love what we do and we do what we love. 

Try it for yourself. In every experience, product and casual encounter.

South Tyrol is...

An awe-inspiring and unforgettable natural wonder. Nestled between mountains and valleys. A land of wineries, rustic farms and pioneers. Wholeheartedly dedicated to people's wellbeing.

Getting to know inside out?

We'd like to show you how we live our life and culture. A culture that has long been shaped by German, Italian and Ladin influences. You'll get closer to South Tyrol in the blink of an eye.

A guest in South Tyrol

Convivial, historic, in the mountains or in a wellness hotel with a sauna and infinity pool. Find the best accommodation.

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What can you experience in South Tyrol?

Draw inspiration from your stay in South Tyrol. You'll have a wide choice: quiet and active moments, winding alleys and sunny mountain slopes, products to taste and tranquil corners where to rest.

Summer in South Tyrol

Get the best tips for your summer holiday in the mountains. It's that time of the year when you can take a deep breath, draw new plans and switch off.

That's how you can live an unforgettable summer. Alpine pastures, mountain huts, canal trails, peaks and the "Pale Mountains". Your hiking boots are finally out of your closet and cleaned from the dust of your last summer hike. Castles, forts, vineyards, bike tours and swimming lakes. The book you are engrossed in is covered in water drops and hand-picked flowers. Museums, Nature parks, far-flung valleys, quiet villages, bustling cities, exclusive wellness hotel deals. Your to-do list will fall by the wayside while you'll be sipping an aperitivo at a bar. That's why we say "il dolce far niente" - a pleasant idleness. A summit tour it's your next adventure. But now take some time to relax.  

Preserving cultural heritage

In San Vigilio Dolomites, locals have long been committed to protecting the fragile ecosystems, their cultural heritage, cuisine and mother tongue, Ladin, a the Raetho-romance language. After many endeavours and results, San Vigilio Dolomites has been awarded the South Tyrol Sustainability Label.

Ladinische Küche
Naturpark Fanes Sennes Prags

Our pioneers

A hotelier who's always seeking solutions to protect nature and an apple farmer implementing innovative measures for environmental conservation. What are the sources of motivation South Tyroleans tapped into? 

For hotelier and head chef Hannes Rainer, nature is always at the forefront of decision-making. As a consequence, he runs his hotel Naturhotel Rainer in Jaufental/Valle di Giovo in the most sustainable manner possible.

By using drip irrigation, targeted planting to improve soil health, and installing hail nets, innovative apple farmer Siegfried Schnitzer demonstrates how sustainable apple farming can work with his new orchard.


5-day weather forecast

With the 5-weather forecast you won't let bad weather ruin your holiday in South Tyrol: that's a good way for a great planning. On a rainy day, visit a musuem or hit the slopes of a ski resort when the snow is falling down. Look at the sky clearing out and enjoy your time outside.

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