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Discover South Tyrol
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Where pleasure has its roots

Some places captivate you immediately when you experience them – South Tyrol's vineyards are one such place. 

Imagine standing in the heart of South Tyrol's wine landscape with a glass of wine in your hand. Feel the sun warming your face as you listen to South Tyrolean winegrowers recount their stories and taste their wines on the spot where they were grown.

In the vineyards of South Tyrol, you can witness first-hand how characterful wines are created through a combination of natural processes and skilled craftsmanship. Below the steep slopes with their geological diversity, between sun-drenched terraces and centuries-old monasteries, winegrowing families have been tending their vines for generations. They have a keen sense of nature and observe every change. They adapt and carefully incorporate this knowledge into the wine. The symbiosis between nature and humanity is particularly intense and meaningful here. It is an experience that goes far beyond flavour and will stay with you for a long time.

Guided wine experiences

Some moments just happen, while others are sought out in order to savour them intensely. Guided wine experiences in South Tyrol are one of those.

Our winemakers will guide you through Italy's smallest wine-growing region. You will discover a landscape where every vineyard and grape has a story to tell, and learn what makes South Tyrol's terroir so unique. Whether you're travelling on foot or by bike, you'll be passing through vineyards on guided cycling or hiking tours. You will discover how much manual labour goes into producing every bottle of wine, how the grapes develop their unique aromas here, and how these aromas are transformed into wines full of character. Then there are the stunning views – of villages, castles and mountains. Sometimes, music accompanies your wine experience – at concerts or tastings  held in the middle of the vineyards.

The special thing about these stops is often the unexpected – a brief encounter or anecdote that reveals more than any sign ever could. You realise how closely connected everything is here – the landscape, the people and the wine.

Moments of pleasure with South Tyrolean wine

A classic South Tyrolean Marende, a plate of tagliolini with fresh herbs or a refined composition in the upscale restaurants - South Tyrol's cuisine is versatile. All the dishes have one thing in common – carefully selected ingredients and meticulous preparation. And, of course, a glass of wine that not only goes well with the food, but also enhances the flavour experience.

Each dish is accompanied by DOC wines that have been carefully selected to complement it. They are served with knowledge, charm and a first-hand recommendation. Hospitality establishments that show particular commitment to South Tyrolean wine and its cultural roots are honoured with the Award for South Tyrolean Wine Culture. Passion, expertise and a clear focus on South Tyrolean wines are assessed. Since 2020, this also applies to chalets that are passionate about their wine list.

Whether you are sitting in a stylish restaurant, a cosy vinotheque or one of the countless alpine lodges - in South Tyrol you will meet hosts who love what they serve.

IDM Südtirol-Alto Adige/Patrick Schwienbacher

Wine & Bike through South Tyrol's wine landscape

South Tyrol is the perfect place to enjoy cycling and wine. The Central Wine Cycling Route leads through the Überetsch region. With views of picturesque vineyards and historic estates, you cycle past lake landscapes through the extensive vineyards of the Weißburgunder and Kaltern/Caldaro lakes. The Southern Wine Cycling Route offers views of the Unterland with its sun-kissed Gewürztraminer and Pinot Noir wine regions, combining aromatic diversity with impressive panoramas. Things get more challenging on the Great Überetsch-Unterland Loop , which combines several wine villages. The Vino 50 wine route in Margreid offers a unique experience where architecture and wine come together to create something special. The Auer-Fleimstalbahn-San Lugano route takes you to higher altitudes, combining wine landscapes with the freshness of the Alps.

IDM Südtirol-Alto Adige/Thomas Monsorno

Bike Wine Ambassadors 

 Cycling  through South Tyrol's unique vineyard landscapes is an incomparable  experience in itself. You will have an even more entertaining and educational experience if you set off with one of South Tyrol's Bike Wine Ambassadors. They are certified bike guides who are highly experienced and passionate about wine. They offer individually planned bike tours that take you into the wonderful world of  wine  and to special winery spots  in all of South Tyrol's wine-growing regions.

IDM/Südtirol Wein/Mint Mediahouse

Wine culture meets road bike

A road bike will take you straight to the heart of South Tyrol's wine region. You cycle at your own pace along manageable routes that are sometimes challenging and sometimes relaxed, through areas of cultivation that date back centuries. As you pass vineyards, historic wineries with a touch of modern architecture, and quaint villages, you will experience a variety of landscapes, taste fine wines, and chat with winemakers.  Immerse yourself in the region's ancient wine culture and savour it in every glass.

IDM Südtirol-Alto Adige/Monsorno

Experience winemaking: up close and personal

The scent of wooden barrels and fresh grapes fills the air. Now winegrowers are opening their doors to a world full of flavour.

Viticulture is part of life here, whether as small family businesses or large co-operatives. The grapes are vinified with great care in over 200 wineries. Every drop tells a story. – about the terroir, the people who dedicate themselves to it and of an attitude that goes beyond just good flavour.

Architecture also plays a role. South Tyrol's wineries are more than just functional places - they are spaces that tell the story of wine. Armed with a keen sense of place and history, architects create accents through clear lines, a conscious choice of materials, and sustainable technology. Much is created from what is already there – sun, wind and slope are all incorporated into the planning process. In this way, buildings become part of the landscape.

As you walk through these rooms, you can see how everything works together – the efforts of the winegrowers, the power of nature, and the clarity of the architecture. Guided tours and tastings allow you to experience the wineries with all your senses.

IDM Südtirol-Alto Adige/Benjamin Pfitscher

Modern accents between old walls

Kurtatsch winery

The Kurtatsch winery features an architectural design, with a dolomite stone façade overlooking the wine route. Designed by architects Dell'Agnolo and Kelderer, the façade is reminiscent of the impressive "Millawand" rock face, on which the village of Kurtatsch is perched. The inviting wine shop, the Dolomite cellar and innovative terroir trail are also well worth a visit.

Kellerei Kurtatsch/Florian Andergasser

Bolzano/Bozen winery

This architectural masterpiece, Italy's  first climate-controlled winery, is harmoniously integrated into the hillside. It stands for traditional wine culture, sustainability and design. The modern building is particularly fascinating at night – the bronze façade, inspired by a vine leaf, seems to glow after sunset.  

Kellerei Bozen

Tramin winery

At the entrance to the wine village of Tramin, the winery building is modern and futuristic and can be seen from far afield. The green steel construction symbolises the connection between the vineyard and the wine cellar. Inside, wood, glass, and bold colours create a sense of airy transparency and elegance. The wine shop and tasting room extend like open arms into the landscape. 

Tourismusverein Tramin/allesfoto.com

Pfitscher winery

Sustainability in harmony with nature — the Pfitscher winery in Montan is setting new standards. As Italy's first climate-certified winery, recognised in 2012, the environmentally friendly building blends in carefully with the vineyards and lets nature take the lead. In the tasting room, a glass front opens up a breathtaking panorama of the Südtiroler Unterland/Bassa Atesina.

Weingut Pfitscher

Kaltern/Caldaro winery

The wine centre's simple architectural elegance welcomes you at the entrance to Kaltern/Caldaro. Behind the glass façade with its vine leaf design, the history of the farms, wineries and squares in the wine-making village of Kaltern/Caldaro are brought to life. This is a must for anyone looking to experience South Tyrolean wine culture!

Kellerei Kaltern/Alex Filz

Manincor winery

From outside, only the wooden pavilion housing the wine shop and the glass 'eye' of the tasting room, which offers views of Leuchtenburg Castle and Lake Caldaro, are visible. The winery itself was actually built underground in the vineyard. This architectural masterpiece provides a natural climate, ideal for gently processing the grapes from biodynamic cultivation.

Weingut Manincor

Hiking between cellars and vineyards

South Tyrol's wine trails lead you through the sun-kissed wine-growing regions, past small wineries and old farmsteads. As you walk through the vineyard, you can sample wine at every turn. The Kurtatsch-Margreid-Kurtinig Wine Trail runs along the South Tyrolean Wine Route and introduces you to the wide range of grape varieties found in this region. The Terlano Wine Trail tells of the long white wine tradition. In Tramin, you can hike along the Gewürztraminer Trail, which takes you through the region where this aromatic grape variety originated. The Pinot Noir Trail takes you through vineyards in Neumarkt/Egna and Montan that are known for this elegant red wine. These trails offer a combination of exercise, culture and wine education.

WWW.FOTOGRAFIELAFOGLER.IT

Sleeping in our wine region

In South Tyrol's wine region, you can expect accommodation that is as varied as the landscape itself – accommodation with character in historic manor houses, small hotels with lots of personality or wineries that also offer guest rooms. The view is sometimes of the vines, sometimes of the mountain panorama. But one thing remains the same – you are close to the wine.

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