From outsider to ambassador
Apples: Is there anything they can’t do? In addition to growing fruit, Martin Pichler is also a refiner, and in doing so has branched out in new and exciting ways. A visit to the Apfelhotel Torgglerhof in the Passeiertal valley.
Martin Pichler likes to spend his time by the campfire. Up on the slope, he lets guests taste his products. From there he also has a good view of his family's farm and hotel: of the vineyard, the vegetable garden, the apple orchards and the group of buildings at the gateway to this small natural paradise. This is where the farm’s holiday guests are accommodated and it is no coincidence that it bears the name "Apfelhotel" (apple hotel).