Goldsmith Mall

Eduard Mall’s name is still in display in the shop. He was apprenticed
after the Second World War to one of the legendary goldsmiths
of the city, namely Ferdinand Schubert (originally from
Vienna), who left him the shop after an accident made it difficult
for him to continue. In 1958, Eduard set up shop by opening a small
workshop in Piazza Erbe, which created jewellery and watches. In
the mid-1960s, Eduard Mall moved to Via Goethe. In 1970, his son
Günther became an apprentice in the family-run business, and he
deepened his skills in other places during the summer – especially
in small goldsmith workshops in Florence, Gallarate, Valenza, Padova
and Pforzheim. He worked on designing, preparing, and altering
jewellery and jewels. Even the women of the family have always
worked in the business: first, Gunther’s mother and sister, then his
wife Renata, who joined the family business in 1988. The couple has
been running the business since 2001.