This beverage company, which has been existence since 1919, is a return to the old town of Brunico/Bruneck. The historical building, which has Gothic elements, is listed. The facades have therefore been carefully renovated yet it has gained a new, distinct character through the addition of glass to the ground floor arches and the illumination at dusk. From the outside one can already sense the atmosphere inside, and the sales counter conveys a slight corner-shop feel to the place; the interior is however divided stylistically. In the front section there are bright shelves, while the section towards the back has a hint of luxury about it, with its antique furniture. The Harpf private drinking cavern, situated in the cellar and independent of the shop, has been superbly designed by the architects Ged Bergmeister and Michaela Wolf.
The aim of the design was to return the business tradition that had been in place since 1919 to its original location, Bruneck’s city lanes, and create a space in which flavor and culture are celebrated.