The Cantina Valle Isarco was founded in 1961. The simple production hall originally built in 1978 was restructured in 2005 in order to separate the operational functions and to give the building an appropriate new appearance. The new part of the building made of concrete and the remaining structure were brought together by a unifying grey-red plaster shell, which symbolizes the connection to the terroir. Many steel components were given an oxide red shading, a color chosen to make the building look like a stone that has risen up amongst the vineyards. A brick ceiling now covers the barrique cellar, and the walls are covered in clay plaster. The offices and meeting rooms were renovated and refurnished; bright colors now accentuate the rooms. To round this all off, the tasting and sales room was redesigned in 2014, and an educational exhibit on wine was added as well.
Scherer, the architect, has managed to create an attractive winery out of a rather bleak industrial structure; its architecture, design and materials perfectly match the high quality of the wines vinified there.
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