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Culture & Attractions

Touriseum - South Tyrol Museum of Tourism

Meran/Merano, Meran/Merano and environs
from center

Trauttmansdorff Castle, where Empress Elisabeth of Austria (Sissi) would come in holiday, now houses the Touriseum, the first museum in the Alps comprehensively and exclusively dedicated to the history of tourism. Among the highlights of the museum is the circuit „250 Years of Tourism in Tyrol“.

Opening hours

Location & directions

Touriseum - South Tyrol Museum of Tourism

The right behaviour and good manners make visiting cultural sites more enjoyable for everyone and show your respect for art, culture, and history.

  • Time may be relative – but opening hours aren’t! Stick to them, and the staff and the performers will appreciate it.
  • Photography is sometimes allowed, sometimes not. Check the signs – and in any case, remember: no flash when snapping photos of historical frescoes or paintings!
  • Silent phones and quiet voices make for a better experience – for you and everyone else. This might be tricky in groups, but it’s worth the effort.
  • Eating, drinking, and smoking belong outside, not inside museums. And bins are there for a reason.
  • Uneven floors and narrow stairs can sometimes make things tricky. Take your time and stay safe.
  • Accessibility matters: Not all cultural sites are fully accessible, but where they are, give priority to those who need it. It’s a matter of dignity – for them and for you.
  • Check emergency exits and evacuation plans– just in case. If there’s an emergency, stay calm, follow the signs, and head to the assembly point outside.
Extra tip: Four lifts provide access to the castle and exhibition rooms for those in wheelchairs and those who have difficulty walking. There are electric stair lifts provided by the internal stairs. There is a toilet for the disabled on each floor. Special guided tours for the blind and the deaf are in preparation.

Most of this might seem obvious – and it is! But a little reminder never hurts. By being calm, mindful, and respectful, you’re making a big difference – for yourself, your surroundings, and future generations.

From the train station, the most convenient option is to board one of the city lines (1B or 4) to reach the "Trauttmansdorff" stop.
Directions

You can easily reach the South Tyrol museum of tourism - Touriseum by bike by following the Sissi Path via the Summer Promenade. Please note that cycling is not allowed on the Winter Promenade. The Summer Promenade is a gravel path, but from Kirchsteig onwards the route is paved. Some lanes are narrow, so please ride slowly and carefully. The path is shared by both cyclists and pedestrians, so please be mindful of others.

Parking
At Trauttmansdorff there are reserved parking spaces for people with disabilities directly at the entrance. Bicycle racks are located directly at the entrance.Take care not to park bicycles and e-rollers carelessly. They can pose a danger to blind and visually impaired people as they create obstacles to safely walking along paths and finding entrances. People in wheelchairs and parents with pushchairs can also be hindered by carelessly parked bicycles. Please use the bicycle parking spaces provided.
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